From the Preston Leader
Reported by Sam Landsberger
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THE Northern Bullants will launch a video membership ad as they ambitiously strive to increase their supporter base by 500 per cent.
Leader can reveal the 76-second video is aimed at luring AFL-affiliate Carlton members to purchase $20 associate Bullants packages.
To be screened on the Bullantsâ€™ popular social media pages, the video was created by the clubâ€™s social media guru Michael Jordan without the aid of financial backing.
â€œWe just used what we had,â€™â€™ Jordan told Leader.
â€œThe footage that was used was a combination of our experienced and young players as well as showing how we are helping to develop Carltonâ€™s rookies.â€™â€™