Interesting developments out of the SANFL...
http://sanfl.com.au/news/sanfl_news/2162/
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The SANFL has announced its preferred commercial TV partner for the 2014 season, with the Seven Network to broadcast SANFL league games live each week under a proposed three-year agreement.
The agreement would see one SANFL league match broadcast live each round on Seven from the 2014 season.
The League has negotiated the live broadcast production with McGuire Media, which would rotate around the SANFL’s suburban venues. The proposal includes:
- Five to six cameras at every broadcast game;
- Guaranteed media and cross-promotion across the Seven Network; and
- Coverage of SANFL Finals.
SANFL Executive Commissioner Leigh Whicker said the league was now seeking partners to fund the agreement.
“We are very enthusiastic about the possibility of partnering with Channel 7 and have had exploratory talks with corporate partners keen to become involved,” Mr Whicker said.
“The flexibility of the commercial broadcast platform gives us scope to showcase the competition to a wider audience.
“We are also discussing some very exciting ideas with Channel 7 and McGuire Media including blockbuster matches and the possibility of night finals.”
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It's been known for some time that the WAFL have also been looking at breaking away from the ABC (discussions with Channel 9 in the past), if they also jump, will the ABC decide to walk away from VFL?
Will McGuire Media arrange a deal between the VFL and Channel 7 (like they did with the SANFL)?
Interesting times ahead!
Victoria's Channel 7/Prime does not mention VFL except in relation to AFL players dropped to the "reserves". It does not give any VFL scores or relevant news.
It would be a massive about-face for it to give even a few seconds to the VFL.
Ch 7 "loves football", but only AFL, to the exclusion of ALL other leagues. In Victoria, according to most media, there is only one football competition.
How would it fit VFL matches in with its AFL matches?
Would VFL telecasts be mutilated with umpteen ads, including over play, as it does with its AFL coverage?
ABC telecasts are definitely preferable, if the whole match is broadcast.
What's the difference between AFL on television and VFL on television?
In the VFL, a player kicks a goal; in the AFL a player kicks an ad. break.
If they did do the VFL and I dont think they would it would most likely be shown on
7 Two or 7 mate.
It would be cool to see more than one match a week. Maybe Sevens digital channel could show a game on Sunday, and the ABC have the traditional Saturday time slot?
I think it would be great for the league to get this exposure and it would see a greater tv audience as well as gates increasing. Being shown on the commercial stations would bring new life to this competition however having said all that - lets be honest - it is not going to happen in the near future. It was only a few months ago that people were saying that their would be no VFl coverage on Tv at all. Having a commercial station pick up the VFL is nothing more than a dream.
In terms of marketing..there is heaps that can be done with a commercial broadcasting partner. I agree that its not ideal to be on 7two or 7mate. Does anyone how 7mate rates?
Channel 7's AFL coverage doesn't start until 3pm on Saturday & Sunday. VFL games could be televised from noon - 3pm on either or both days.
I know it's a bit of an early start at 12pm but the Collingwood v Casey game started at 12pm last week and there was a decent crowd at Vic Park. Maybe the development league could be played after the Seniors?
I would think 7 would like to fill their Sunday schedule with more football. Back in the 90's they use to have football panel shows and the like then live football continuous from 10am to 6pm or 7pm on a Sunday. Now they have a panel show, a 2 hour gap, 90 minutes of 'Footy Flashbacks' replays then live AFL at 3pm. There is room for live VFL.
I will be interested to see what timeslots the SANFL gets broadcast by 7 - it might be a template for VFL on 7.
What chance SANFL might be live on 7mate in Victoria? That would be great.
If Crows and Power field their own sides in the SANFL next year it may be the clincher for 7 coming on board.
Wouldn't surprise me if games are shown on 7 mate which would mean that you could have live SANFL on Saturday broadcast into Victoria, that will have some affect on VFL ABC ratings.
ABC's programming isn't overly flexible but surely on a weekend they can be a little flexible and still show VFL even if it means they have to find fill in programs for the SA audience as they won't be showing SANFL.
I thought that Port Adelaide has already been knocked back by the SANFL. Look at Peel Thunder and East Perth they have not sent the world on fire in the WAFL and have angered all other teams in WA. Peel and East Perth have the Eagles and Dockers aligned to them.
In reply to I thought that Port Adelaide by vfa
vfa wrote:I thought that Port
if the VFL splits to two divisions the AFL reserves division could be on 7Mate and the 'second' division could stay with ABC
In reply to I thought that Port Adelaide by vfa
Correct vfa, alignmet has not created instant powerhouses - it seems long term stability is more important than having AwFuL players rotating through your side based on injury/recovery
I also listen to the WAFL World podcast every week and 'Alignments' aren't a hot topic....